TY - CHAP
T1 - Determinants of the survival of entrepreneurial businesses in Peru during COVID-19
AU - Mori, Ariana Luz Puelles
AU - Arroyo, Gonzalo Enrique Uceda
AU - Dávila, Guillermo Antonio
N1 - Publisher Copyright:
© 2022 IEEE Computer Society. All rights reserved.
PY - 2022/6/22
Y1 - 2022/6/22
N2 - This study aims to identify significant factors for the survival of Peruvian micro-firms in the context of COVID-19. For this purpose, we collected data from 125 micro-firms, and we used structural equation modelling to analyze this data. Loyalty, external knowledge, knowledge development and entrepreneurial orientation were analyzed as predictors of business survival. Our results confirm that customer loyalty, external knowledge and knowledge development have a positive and significant impact on the survival of Peruvian micro-firms.
AB - This study aims to identify significant factors for the survival of Peruvian micro-firms in the context of COVID-19. For this purpose, we collected data from 125 micro-firms, and we used structural equation modelling to analyze this data. Loyalty, external knowledge, knowledge development and entrepreneurial orientation were analyzed as predictors of business survival. Our results confirm that customer loyalty, external knowledge and knowledge development have a positive and significant impact on the survival of Peruvian micro-firms.
UR - https://hdl.handle.net/20.500.12724/17592
UR - https://www.mendeley.com/catalogue/be42e77e-ab65-392e-8c0d-9a6118454502/
U2 - 10.23919/cisti54924.2022.9820044
DO - 10.23919/cisti54924.2022.9820044
M3 - Capítulo
AN - SCOPUS:85134815205
SN - 9789893334362
T3 - Iberian Conference on Information Systems and Technologies, CISTI
BT - Iberian Conference on Information Systems and Technologies, CISTI
A2 - Rocha, Alvaro
A2 - Bordel, Borja
A2 - Penalvo, Francisco Garcia
A2 - Goncalves, Ramiro
PB - IEEE Computer Society
T2 - 17th Iberian Conference on Information Systems and Technologies, CISTI 2022
Y2 - 22 June 2022 through 25 June 2022
ER -