Abstract
This study explore the existence of a possible relationship between
participation in corporate rituals and the employee commitment to the company.
This case study examines the “Banco de Crédito del Perú (BCP)”. Questionnaires
where designed using Microsoft Forms. A convenience sampling of 379 employees
participated in this study. As revealed in the findings, there is no relationship
between the employee commitment and the number of rituals in which he
participates. Millennial collaborators mostly participate in only 1 to 2 rituals within
the company with 27% and 31% respectively; being the Halloween contest the ritual
that has the highest ratio of millennials who do not participate.
participation in corporate rituals and the employee commitment to the company.
This case study examines the “Banco de Crédito del Perú (BCP)”. Questionnaires
where designed using Microsoft Forms. A convenience sampling of 379 employees
participated in this study. As revealed in the findings, there is no relationship
between the employee commitment and the number of rituals in which he
participates. Millennial collaborators mostly participate in only 1 to 2 rituals within
the company with 27% and 31% respectively; being the Halloween contest the ritual
that has the highest ratio of millennials who do not participate.
| Translated title of the contribution | Corporate rituals and the work commitment for employees in a Peruvian bank |
|---|---|
| Original language | Spanish |
| Pages (from-to) | 64-76 |
| Journal | RISTI - Revista Iberica de Sistemas e Tecnologias de Informacao |
| Issue number | 34 |
| State | Published - 1 Sep 2020 |
Keywords
- Corporate rituals
- corporate culture
- internal communication
- employee engagement
- millennials